{"id":7447,"date":"2025-05-06T13:51:48","date_gmt":"2025-05-06T13:51:48","guid":{"rendered":"https:\/\/intecro.com.tr\/tr\/?page_id=7447"},"modified":"2025-07-08T07:20:19","modified_gmt":"2025-07-08T07:20:19","slug":"innovation-eng","status":"publish","type":"page","link":"https:\/\/intecro.com.tr\/tr\/innovation-eng\/","title":{"rendered":"Innovation"},"content":{"rendered":"[vc_row][vc_column][vc_single_image image=&#8221;7610&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]\n<blockquote><p>&#8220;The definition of innovation truly characterized our company&#8217;s brand when we founded Intecro. What makes Intecro, Intecro is fundamentally believing in the power of transformation and change.&#8221;<\/p><\/blockquote>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"vcex-module vcex-heading wpex-text-2xl wpex-font-normal wpex-m-auto wpex-max-w-100 vcex-heading-bottom-border-w-color wpex-block wpex-border-b-2 wpex-border-solid wpex-border-gray-200\"><span class=\"vcex-heading-inner wpex-inline-block wpex-clr wpex-relative wpex-pb-5 wpex-border-b-2 wpex-border-solid wpex-border-accent\" style=\"border-color:#ee7836;\">The meaning of INTECRO<\/span><\/div>[vc_column_text]The Turkish meaning is &#8220;<strong>In<\/strong>novative <strong>In<\/strong>dustrial <strong>Tec<\/strong>hnologies and <strong>Ro<\/strong>botics,&#8221; abbreviated from the original phrase &#8220;Innovative Industrial Technologies and Robotics.&#8221;[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"vcex-module vcex-heading wpex-text-2xl wpex-font-normal wpex-m-auto wpex-max-w-100 vcex-heading-bottom-border-w-color wpex-block wpex-border-b-2 wpex-border-solid wpex-border-gray-200\"><span class=\"vcex-heading-inner wpex-inline-block wpex-clr wpex-relative wpex-pb-5 wpex-border-b-2 wpex-border-solid wpex-border-accent\" style=\"border-color:#ee7836;\">What is Innovation? Examples and Types of Innovation<\/span><\/div>[vc_column_text]\n<p data-start=\"0\" data-end=\"345\">Innovation, which includes fundamental innovation concepts such as innovation activities and innovative companies, is systematically defined in the Oslo Manual. The purpose of this guide is to create a common language and conceptual unity on these topics, enabling a holistic science and technology policy and allowing international comparisons.<\/p>\n<p data-start=\"347\" data-end=\"604\">According to this definition, innovation is:<br \/>\n\u201cThe implementation of a new or significantly improved product (good or service), process, new marketing method, or new organizational method in business practices, workplace organization, or external relations.\u201d<\/p>\n<p data-start=\"606\" data-end=\"1174\">In a country, innovation refers to sustainable growth, as well as the increase in the well-being and job opportunities of society. One of the priorities for governments is to create the conditions necessary for innovation. To achieve this, a successful system must be established, and effective policies must be implemented. A systems approach, which focuses on inter-institutional interactions, is crucial for innovation. The national innovation system sets up a system that regulates the flow of information, regulation, and financing between all these institutions.<\/p>\n<p data-start=\"1176\" data-end=\"1273\" data-is-last-node=\"\" data-is-only-node=\"\">Innovation is divided into four different types: product, service, marketing, and organizational.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"vcex-module vcex-heading wpex-text-2xl wpex-font-normal wpex-m-auto wpex-max-w-100 vcex-heading-bottom-border-w-color wpex-block wpex-border-b-2 wpex-border-solid wpex-border-gray-200\"><span class=\"vcex-heading-inner wpex-inline-block wpex-clr wpex-relative wpex-pb-5 wpex-border-b-2 wpex-border-solid wpex-border-accent\" style=\"border-color:#ee7836;\">Product Innovation<\/span><\/div>[vc_column_text]Product innovation refers to the process of developing and launching a new and different product into the market. This process does not necessarily require the creation of a completely new product. It can also involve improving or differentiating the features of an existing product in a better direction.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"vcex-module vcex-heading wpex-text-2xl wpex-font-normal wpex-m-auto wpex-max-w-100 vcex-heading-bottom-border-w-color wpex-block wpex-border-b-2 wpex-border-solid wpex-border-gray-200\"><span class=\"vcex-heading-inner wpex-inline-block wpex-clr wpex-relative wpex-pb-5 wpex-border-b-2 wpex-border-solid wpex-border-accent\" style=\"border-color:#ee7836;\">Service Innovation<\/span><\/div>[vc_column_text]\n<article class=\"text-token-text-primary w-full\" dir=\"auto\" data-testid=\"conversation-turn-125\" data-scroll-anchor=\"true\">\n<div class=\"text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group\/turn-messages focus-visible:outline-hidden\" tabindex=\"-1\">\n<div class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\">\n<div class=\"relative flex-col gap-1 md:gap-3\">\n<div class=\"flex max-w-full flex-col grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"b9d74e66-839a-45b6-b619-26946364af53\" data-message-model-slug=\"gpt-4o-mini\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose dark:prose-invert w-full break-words light\">\n<p data-start=\"0\" data-end=\"409\" data-is-last-node=\"\" data-is-only-node=\"\">Service innovation is a system based on renewing or improving a service offered to the customer, similar to product innovation. Additionally, introducing a completely new and different service also falls under the scope of service innovation. For example, when a hospital sends test results to patients via email, which is different from the traditional method, this can be positioned as a service innovation.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mt-3 w-full empty:hidden\">\n<div class=\"text-center\"><\/div>\n<\/div>\n<\/div>\n<div class=\"absolute\">\n<div class=\"flex items-center justify-center\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<div class=\"pointer-events-none h-px w-px\" aria-hidden=\"true\" data-edge=\"true\"><\/div>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"vcex-module vcex-heading wpex-text-2xl wpex-font-normal wpex-m-auto wpex-max-w-100 vcex-heading-bottom-border-w-color wpex-block wpex-border-b-2 wpex-border-solid wpex-border-gray-200\"><span class=\"vcex-heading-inner wpex-inline-block wpex-clr wpex-relative wpex-pb-5 wpex-border-b-2 wpex-border-solid wpex-border-accent\" style=\"border-color:#ee7836;\">Marketing Innovation<\/span><\/div>[vc_column_text]\n<h6 class=\"sr-only\"><span style=\"color: #616161; font-size: 13px;\">Marketing innovation refers to the process of packaging a product or service with different and new designs or developing and offering new marketing strategies.<\/span><\/h6>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"vcex-module vcex-heading wpex-text-2xl wpex-font-normal wpex-m-auto wpex-max-w-100 vcex-heading-bottom-border-w-color wpex-block wpex-border-b-2 wpex-border-solid wpex-border-gray-200\"><span class=\"vcex-heading-inner wpex-inline-block wpex-clr wpex-relative wpex-pb-5 wpex-border-b-2 wpex-border-solid wpex-border-accent\" style=\"border-color:#ee7836;\">Organizational Innovation<\/span><\/div>[vc_column_text]\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner \">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>Innovation is not only applied to product and service development. In addition to these, to keep up with competition or maintain the current market position, innovation must also be applied in work and business organization. The development of different, applicable, and innovative work systems is referred to as organizational innovation.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_single_image image=&#8221;7610&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text] &#8220;The definition of innovation truly characterized our company&#8217;s brand when we founded Intecro. What makes Intecro, Intecro is fundamentally believing in the power of transformation and change.&#8221; [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]The Turkish meaning is &#8220;Innovative Industrial Technologies and Robotics,&#8221; abbreviated from&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-7447","page","type-page","status-publish","hentry","entry","no-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Innovation - Intecro Robotics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/intecro.com.tr\/tr\/innovation-eng\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Innovation - Intecro Robotics\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_single_image image=&#8221;7610&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text] &#8220;The definition of innovation truly characterized our company&#8217;s brand when we founded Intecro. 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